LaLiga Partners with Homestand Sports to deliver a Series of Live Events in Canada

Toronto (October 16, 2018) – Canadian interactive sports media company  Homestand Sports announced today a new strategic partnership with LaLiga, Spain’s Premier domestic soccer league.  Homestand Sports produces a series of sports talk events including Footy Talks – featuring entertaining soccer discussions in front of a live audience.

With the new partnership, Homestand Sports will host a series of live interactive LaLiga themed FootyTalks events in key markets across Canada. These series of events will kick off with a special watch party in Toronto for El Clásico – one of the biggest matches on the soccer calendar featuring LaLiga powerhouse clubs Real Madrid CF and FC Barcelona. The free event takes place on Sunday, October 28 at 10 am ET at The Pint 277, Front St W, Toronto.

“Passion for soccer in Canada is at an all time high and it is wonderful to work with LaLiga to showcase the world’s top clubs and players to our nation of Footy supporters,” says Kevin Kennedy, President of Homestand Sports. “We are all about creating moments and memories for our audience and joining hundreds of soccer fans for an epic tilt between FC Barcelona and Real Madrid CF is the perfect way to kickoff the partnership.”

All Footy Talks – LaLiga events will feature engaging sports panels with top Canadian media following the latest in LaLiga news analysis. In addition to live events, FootyTalks will be producing a new LaLiga-themed podcast fronted by soccer blogger Mitchell Tierney.

“Canada is a key market for LaLiga with a loyal and dedicated fanbase who love to follow the world’s top clubs and see international superstars such as Messi, Bale, Griezmann, among others. Hosting custom LaLiga themed Footy Talks will help to fuel Canada’s passion for soccer,” says Catherine Lavoie, Delegate of LaLiga in Canada.

 About Homestand Sports

Homestand Sports is a media company producing live events and digital media on intelligent and interactive conversations on sports. Our brands include Pitch Talks, Puck Talks, Footy Talks and Hoop Talks.  Our mission is to build a North American platform for engaging hardcore fans in meaningful and intimate conversations on sports.

 About LaLiga

Founded in 1984, LaLiga (Liga Nacional de Fútbol Profesional) is a sports association comprising the 42 teams that make up the first and second divisions of professional football in Spain. LaLiga, based in Madrid, is responsible for the LaLiga Santander and LaLiga 1|2|3 leagues and the television production, which in the 2016/2017 season reached more than 2.5 billion people globally. The association also has an active foundation and is the world’s first professional football league with a league for intellectually challenged footballers: LaLiga Genuine. Follow us on / LaLiga on Twitter / LaLiga on Facebook / LaLiga on Instagram.


For more information

Greg McIsaac

Junction Communications